AI-Powered RFM Strategy Dashboard

A complete, interactive guide to the automated follow-up logic, workflow, and configuration for customer engagement.

Strategy Overview

Rule Distribution by Category

Total Rules Defined

0

Highest Priority Segment

Can’t Lose Them

Requires high-value intervention.

Interactive Customer Journey

Click on a status node to explore its engagement rules.

👈

Select a Status

Choose a customer status from the diagram to view the associated automation rule.

Weekly Operational Workflow

🖥️

1. RFM Update

The RFM module runs, assigning a new status to every customer and logging the change.

🔍

2. Identify Changes

The AI agent queries the database to find all customers whose status has changed this week.

⚙️

3. Process & Personalize

For each customer, the agent matches the rule, fetches the latest offers, and builds the email.

✉️

4. Send Email

The email is sent from the assigned account manager, with the manager CC'd for visibility.

🧑‍💼

5. Manual Takeover

When the customer replies, the account manager takes over the conversation directly.

Campaign Configuration Setup

Use this panel to dynamically update offers and content. Changes made here will instantly reflect in the email templates above.